Overview:

Built on a framework designed to help you identify and eliminate e-mail’s top pet peeves, this course will help you get better results from your e-mail, while building your own professional brand.

The evolution of virtual teams, groups working across different time zones, and the increase in remote work and work-from-home arrangements we’ve seen in 2020, has positioned e-mail as a business-critical communication tool. E-mail is a unique communication method requiring a unique writing style to be effective.

A cross-industry survey by Revivae Consulting, including people in roles from entry-level to CEOs, found we all have the same e-mail pet peeves; they’re too long, we get too many, we don’t know a message was sent to us, ‘reply to all’ messages are out of control, and the list goes on! This study confirmed e-mail has devolved into a game of seeing who can reply the fastest and stay online the longest. This approach lets us trick ourselves into thinking we’re being responsive, productive, and getting stuff done. But, more often than not, this mindset ends up creating churn, confusion, frustration, and delays.

(This course is available to individuals, and is also part of the Udemy’s corporate Business Catalogue.)

What you’ll learn:

Use the GLAM framework to eliminate e-mail’s top pet peeves.

Determine when e-mail is an appropriate tool to communicate your message.

Minimize e-mail churn and noise, and get more done with clear action requests.

Use a simple formula to measure the length and complexity of your writing.

Apply the “Use it, or Lose it!” principle for clearer writing.

Identify the seven situations when e-mail is not a good communication tool.

Describe different approaches to help you and your team set and manage expectations around e-mail use.